I make soap for a living but I haven’t showered for days

The myth of working in the wellness sector

Everyone assumes that if you work in wellness, you live in a bubble of eucalyptus steam and avocado toast. The truth is not so close.

Let’s get one thing straight. I don’t actually make the soap. That’s Filio’s territory. I do everything around it; the branding, the labels, the flyers, the newsletters, the Instagram posts, the packaging, the website, the partnerships, the storytelling. Basically, I turn what we make into what people see.

And yet… I haven’t showered today (for the last 5 days I mean).

Not because I don’t want to. But because somewhere between writing a product description, cleaning up a BLW toddler, sending emails, finding the best eco-label option, responding to a customer from Canada, remembering we’re out of potatoes, and helping our intern find her confidence, I forgot.

Actually, no. I didn’t forget. I just never got to it.

Invisible loads we carry

Sometimes I feel like I’m split in pieces. One part trying to be a present mom. One part trying to keep a store open and welcoming. One part trying to grow a brand people love. One part dreaming of taking a nap without guilt.

The other day at the park, a mom told me, “I used to have hobbies. Now I just have snack bags and unfinished thoughts.” We laughed, not because it was funny- but because it was true. That moment stuck with me. It reminded me how many of us are carrying invisible loads, quietly doing our best. Maybe what we need most isn’t more advice on how to manage it all, but more gentle nods that say “I get it”.

Real care

At FISIKA, our creations aren’t just about skincare. They’re about real care: Gentle reminders that you’re doing great. The feeling of belonging where you don’t have to prove anything. Moments of pause that fit into messy lives.

Because sometimes, the most radical act of wellness is simply showing up as you are, even with unwashed hair.

 

If today feels overwhelming, try this:

Take one deep breath before your next task. Drink a glass of water slowly. Whisper to yourself: “I’m enough.”

Tiny rituals matter.

Let’s be humans together

Maybe you’ve skipped a shower too. Maybe your inbox is overflowing, or your kid just threw a banana at the wall. If that’s you, I see you.

This space at FISIKA isn’t just about skincare, it’s about your overall wellness. Leave a comment, send a message, or just keep reading.

We don’t need perfection. We need connection.

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What’s your version of the skipped shower?